Cider Corner: Top 5 Cider Stories of 2022

These were the most-read Cider Corner stories on brewermag.com according to metrics compiled by the Brewer Magazine staff.

These Keys Led Scion to Grow in 1st Year

A groundbreaking cider-focused bar in Salt Lake’s flourishing Central 9th neighborhood officially celebrated a major milestone amid community accolades and rave reviews from customers. Scion Cider Bar, which is just one of a handful of dedicated cider bars in the entire country, has overcome a variety of challenges to establish itself as a must-drink destination for locals and visitors in Utah’s largest city.

How Planning Helps Vander Mill Set Up for Future Success

​The ​Vander Mill team is constantly thinking​ about ideas for new beverages​, which is part of its success.​ But, those gains don’t come without proper planning.​

The cidery looks at its seasonal ciders as the minor leagues. That’s a great analogy when it comes to planning for future success. Just like a minor league team, seeing small-batch runs become successful puts more behind its future gains. Forecasting can become more focused.

Should You Be Dialing Back Online Sales?

As more cideries have gotten back to a normal pace of operations and tasting room sales climb again, does that mean adjusting your cidery’s online look?

​Find what sells great for you and have it available both online and in the tasting room.

Wild State sells $100,000 in merchandise annually, and co-founder Adam Ruhland points out that he has found that a few great items account for 80% of the sales.

”Fun stuff like socks and custom beanies or bike jerseys are cool, but require more effort to produce and often come at a high price point,” he warned.

Seattle Cider, Two Beers Name Madrid as GM

No stranger to the Seattle-based cidery and brewery, Felix Madrid first joined the ranks of the Pacific Northwest craft beverage companies as a contractor in 2013 shortly after the launch of Seattle’s first cidery since prohibition. Madrid was quickly brought on full time in early 2014 as Seattle Cider carved a path for what was then a new craft beverage category in the PNW. Now, the well-established and award-winning brands are poised for success with a respected staff veteran at the helm and eye toward the future.

A Real Estate Checklist for Growth

When Bryant’s Cider added a tasting room and a small-batch production facility in Richmond, Virginia, founder Jerry Thornton said the needs really focused on a space that offered both retail and production space that did not require massive renovation. That means looking for a certain spot to accommodate many aspects and creating that checklist helped in finding the spot that the cidery now calls its second home.

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