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Articles by Jon Sicotte

Top Stories

The Checklist You Need to Keep up Your Brewhouse’s Maintenance

August 28, 2020 Jon Sicotte
​Preventative ​Maintenance in the brewhouse can be the best way to avoid loss of time in production and also possible […]
Top Stories

Why This Inventive Idea Makes the Oregon Beer Awards More Educational for Entrants

August 27, 2020 Jon Sicotte
Entering a professional beer competition isn’t always just about winning medals and being named best in the category. For many […]
Cider Business

Cider Corner: Are Your Quality Practices ‘TMI’ for Consumers?

August 26, 2020 Jon Sicotte
​It can still ​be ​the ​’​Wild West​’​ with consumers ​that ​are still new to cider and the different styles that […]
Top Stories

​Is a Fresh Hop Beer Worth the Effort? Inside Two Beers’ New Logistics to Get it Done

August 25, 2020 Jon Sicotte
​Harvest season for hops is upon us and breweries have had to scramble to not just get the hops from […]
Top Stories

Number Crunch: What Stats Your Reps Need to Focus In on for Best Repeat Sales

August 24, 2020 Jon Sicotte
Just like baseball, the numbers don’t lie in determining success. There are many vital stats —​ like ​kick dates​, ​rate […]
Brewer Mag Q&A

Brewer Magazine Q&A: The 3 Things Boomtown Brewery Did to Evolve Its Business Model

August 22, 2020 Jon Sicotte
This is a part of a continuing series of Q&As with members of the brewing community from across the U.S. […]
Top Stories

4 Ways Atlanta Brewing Worked to Find A New Online Audience

August 21, 2020 Jon Sicotte
​Atlanta Brewing recently was crowned by the Craft Beer Marketing Awards in the category: ​Best Use of Social Media/Cause Related, […]
Top Stories

Why Packaging & Distribution Are More Important Than Ever

August 20, 2020 Jon Sicotte
Woods Boss Brewing did not have the intention of getting into distribution this early in the ​brewery’s ​business plan. Yet […]
Cider Business

Cider Corner: Why You Can Say ‘No’ to Online Ordering

August 19, 2020 Jon Sicotte
Although there is a “Shop Online” button on Poochie’s Hooch Urban Cidery’s website, consumers won’t find ways to get the […]
Top Stories

No In-Store Tastings? New Ways To Boost Sales For On- & Off-Premise

August 18, 2020 Jon Sicotte
During the first part of the pandemic, stores were limiting in-person contact so a brewery’s distributor rep was crucial since […]

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