Focusing on three main points, Reuben’s Brews co-founder Adam Robbings shared with Brewer that those three ideas have never left his mind and he’s passed that along to his staff over the years and keep that sticktoitiveness to help the company thrive.
“I think there are lots of answers that while individually aren’t important, they all add up,” he said when discussing the three points.
The brewery is celebrating its 10th anniversary this weekend and the Seattle brewery has grown to produce about 24,000 barrels per year to help service distribution along with its three different taprooms.
READ MORE: Reuben’s Brews Toasts 10 Years with Block Party August 6
Here are the three points Robbings shared with Brewer:
Being British born and having lived in the US for 18 years now, Robbings gave a humorous anecdote that he often gets confused about what phrases are widely known and understood in the US versus being a Britishism. It has led to some beer name ideas that got nixed by his fellow co-founder, and wife, Grace.
”Crikey, for example, everyone knows here,” he said. “But other Britishisms, like ’Bits and Bobs’ or ’Stone the Crows’ aren’t and so don’t resonate as beer names as much.
“I always have to ask Grace whether I’ve gone too far with some of our beer names. Blimey, naming beers is bloody hard sometimes.”
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