Fresh off a gold medal at the 2019 Best of Craft Beer Awards, NOLA COO and President Dylan Lintern felt that the honor could definitely help in recognition, which in turn could help with sales of the brewery’s Hoppyright Infringement, which took the top honor in the Imperial IPA category.
“This is big for us,” he said. “I definitely think more people will be trying to get their hands on Hoppyright Infringement throughout our footprint.”
Hoppyright Infringement is a hazy, juicy, dry-hopped IIPA boasting Centennial, Citra, Ekuanot and Mosaic hops, coming in at 7.6 % ABV.
In addition to the recent Gold, it also boasts an overall rating of 95 on Rate Beer.
“Winning any gold medal in a large nationwide competition such as this is huge for a brewery,” Lintern said, “let alone in such a prestigious category as the Imperial IPA.”
NOLA takes into account the season of the entry window to determine what beers will go to a contest. From there, the team will narrow it down to what beers they know are the most “to style” for the competition.
“In any big competition, you are looking for beers that fit the closest into the description of the style for the best chance to win,” Lintern said.
Along with tasting to fit for style, NOLA does sensory testing when deciding which batch to send, especially with a year-round beer such as Hoppyright Infringement since it usually has multiple tanks of it at any given time.
“We obviously strive for consistency, but due to the non-automated system we brew with, each batch will have subtle nuances and we choose the batch that we all agree is the ‘best,’” Lintern said.
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