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Articles by Jon Sicotte

Podcast

Cider Business Podcast: 2 Towns Ciderhouse

February 24, 2026 Jon Sicotte

What does it really take to scale a modern cider production company without losing focus? Recorded at CiderCon 2026 in […]

Top Stories

Inventory Isn’t a Backroom Problem Anymore, It’s a Margin Fight

February 23, 2026 Jon Sicotte

Inventory mistakes rarely announce themselves until they show up as dumped beer, frozen tank capacity or cash quietly locked in […]

Cover Story

By the Numbers & Beyond: How Bart Watson Looks to Lead the Brewers Association In Maturing Market

February 21, 2026 Jon Sicotte

For more than a decade, Bart Watson’s value to the Brewers Association was rooted in calculated restraint. As the chief […]

Brewer Mag Q&A

Hynes Shares How This New Jersey Devils Partnership Strengthens Brand Reach for Toms River

February 20, 2026 Jon Sicotte

This is a part of a continuing series of Q&As with members of the brewing community from across the US. […]

Top Stories

Easier to Hire But Harder to Keep? Craft Beer’s Workforce Dilemma

February 19, 2026 Jon Sicotte

With a maturing market and mounting economic pressures, the question of whether hiring will become easier or remain a defining […]

Cider Business

Cider Producers Focus on Alcohol Policy Challenges

February 18, 2026 Jon Sicotte

When Oregon Heritage Farms, one of the largest cider apple orchards in the country, shut down in 2024, it did […]

Podcast

Brewer Mag Podcast with Sketchbook Brewing

February 17, 2026 Jon Sicotte

In this Brewer Magazine archive interview, Sketchbook Brewing’s Cesar Marron discussed his brewery’s journey, highlighting their 2025 Skokie Business of […]

Top Stories

Managing Your Brand Story at Scale Beyond the Taproom

February 16, 2026 Jon Sicotte

As ​a brewery push​es beyond their ​own taproom walls and into wider distribution, one question becomes increasingly difficult to answer: […]

Brew Review

Why Lagunitas Treated Hoppy Refresher as a Brand Problem, Not a Liquid One

February 14, 2026 Jon Sicotte

Lagunitas has never been particularly interested in following the straightest line through the market. That instinct is showing up again […]

Brewer Mag Q&A

What Seiz Says New Brewery Managers Get Wrong & One Trait That Actually Builds Trust at Warwick Farm

February 13, 2026 Jon Sicotte

This is a part of a continuing series of Q&As with members of the brewing community from across the US. […]

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