Terrapin’s Deal with Atlanta Braves Gives Brewery New Place to Experiment


Beer and baseball in America seem to go hand in hand, and Athens, Georgia’s Terrapin Beer Co. is meshing those Red, White and Blue ideals together with a partnership with the hometown team. The veteran craft beer company recently announced that it will be opening a new year-round taproom and brewery at The Battery Atlanta, adjacent to the new Atlanta Braves baseball park, SunTrust Park.

The Terrapin Taproom will be a restaurant operated by Delaware North, offering a rotating tap list that includes many of its signature beers that have helped Terrapin to what it has become since opening in 2002. Terrapin has worked with Delaware North in the recent past when the Terrapin Tap Room opened in the Atlanta airport.

Adjacent to the taproom will be the ATL Brew Lab, a microbrewery where Terrapin will experiment with different styles of brewing and further collaboration efforts on brand-new beers.

Terrapin’s marketing director, Julia Weckback, told Brewer Magazine that the plan is to have two full-time brewers working in the Brew Lab with Brian “Spike” Buckowski, Terrapin co-founder and vice president of brewing development overseeing production.

“Spike will ultimately oversee everything here to make sure that the facility aligns to the quality and standards of what consumers have come to expect from Terrapin,” Weckback said. “We’ve been kicking around a lot of unique ideas, many with baseball themed names and references. Don’t be surprised if you see someone drinking a Chopsecutioner around the ballpark next year.”

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The brewery expects to serve its “Hopsecutioner” IPA; “HI-5” IPA; “RecreationAle” Session IPA and Rye Pale Ale at the new facility along with its new creations. The Taproom will also feature food from Fox Bros. Bar-B-Q, which was named the best barbecue in Atlanta by a host of publications.

Both the Terrapin Taproom and the ATL Brew Lab will be located outside the right field gate entrance and stay open year-round.

“We’re thrilled Terrapin gets to be that hometown brew,” Buckowski said in a release. “Our wheels are spinning for what we’ll exclusively brew at the ballpark and we cannot wait to get in there and start.”

The additions are not designed to add capacity to the facility in Athens.

“It was designed for us to align ourselves with a great Atlanta entity, expose our beers to many new consumers and allow us to be creative in the types of beers we can offer here in and around the stadium,” Weckback said.

Both are the result of a multi-year partnership between the Braves and MillerCoors. Following the recent acquisition of Terrapin last month by Tenth and Blake, the craft and imports division of MillerCoors, Terrapin was immediately picked to become the flagship craft brewery for the ballpark because of its strong local ties to the state.

“We wanted to partner with Terrapin because they’ve been crafting beers right up the road in Athens and have developed a strong southern following, so we knew right away they would be a natural fit with the Braves,” said Derek Schiller, Braves president, business. “The Terrapin Taproom will pair Terrapin’s freshest and newest beers with some down-home southern barbecue, which is sure to excite all of Braves Country.”

Construction will begin in November, and The Terrapin Taproom and ATL Brew Lab are set to open at the start of the 2017 Braves season.

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