East Coast Meets Miswest with Schlafly’s Latest Hop Allocation Beer

Schlafly Beer announced the release of Northeast India Pale Ale, the first beer in the 2018’s Hop Allocation Series. Part of the collection that features different hop-forward beers throughout the year, the Northeast IPA (8.0%, 35 IBUs) is a new brew for the line. Schlafly Beer’s take on the ever-growing popular style is a fresh, bold, unfiltered beer. Its bouquet of hops forges a true, welcoming flavor to the beer’s fruity aroma and juicy finish.

“The Hop Allocation Series gives us a chance to show how different brewing techniques and combinations of hops can offer a distinct IPA experience with each new release,” says Founding Brewer Stephen Hale. “We utilize kettle boiling and the process of fermented dry-hopping to create this Northeast IPA. We’ve had a lot of requests for this style so we’re excited to see how our consumer responds to the release.”

Schlafly’s Northeast IPA can be purchased on draft or in six-packs of bottles at the Bottleworks or Tap Room locations. The six-packs will also be available across Schlafly’s distribution region ($9.99) as well as on draft at select on-premise locations. For more on Schlafly Beer’s distribution, visit www.schlafly.com/beers/distribution. Future releases in the Hop Allocation Series include the return of hop-forward favorites of Rye IPA, American IPA, Double IPA and Tasmanian IPA as well as another new beer with India Pale Lager this summer.

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