Calidad Beer’s Latest Brand Extension, Calidad Light, Made for Health-Conscious Drinker

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Calidad Beer is excited to announce the launch of its latest product innovation, Calidad Light: a new, light Mexican cerveza that is low in calories and carbs and full of the same great flavor you come to expect from Calidad. With a crisp, refreshing finish, Calidad Light is the perfect beer for living an active, balanced lifestyle by giving beer lovers an option they won’t see as a sacrifice.

“At Calidad, we believe that a healthy lifestyle and quality cerveza can go hand in hand. And as people are becoming more calorie-conscious, we at Calidad decided to develop a product that embraced this trend,” shared Josh Zad, Calidad Co-Founder. “Enter Calidad Light, the first and best choice for anyone who wants to enjoy a delicious, light cerveza without sacrificing on taste or quality. With its crisp flavor and low calorie count, we want to show you Calidad – in a new light.

As the newest offering in the light lager segment, Calidad Light comes in at just 4% ABV, 96 calories and 2.8g carbohydrates, offering a smooth, easy drinking experience that will never weigh you down. Calidad Light is also gluten-reduced, making it a great option for those with gluten sensitivities.

“As a former professional athlete, maintaining a healthy lifestyle is a huge part of who I am. I am passionate about fitness and mindful of what I put in my body,” shared Adrián González, Calidad Co-Founder. “With Calidad Light, I wanted to create a product that not only complements my active lifestyle, but also preserves the authentic taste found in our classic Mexican-style lager. Once you taste Calidad Light, you’ll know we hit the nail on the head. It’s an absolute game changer and we can’t wait for the world to try it.”

Calidad Light 6- and 12-packs are now available at select retailers and on draft at bars and restaurants throughout California, Arizona, and Colorado. The new SKU is also available for nationwide shipping on Buy today and enjoy quality, not calories.

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