Brewer Magazine Podcast with The Alementary

Blake Crawford is COO of The Alementary in Hackensack, NJ. Opening in 2016, the brewery decided after being open for five years to hire a third-party marketing firm to create a competitive brand assessment.
Crawford shares with Brewer Magazine Executive Editor Jon Sicotte the ins and out (and ouches) of going through such an experience and how it has made the brewery even better.

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