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Articles by Jon Sicotte

Cider Business

Cider Corner: Tips on Navigating Social Media Interactions

March 23, 2022 Jon Sicotte

It seems the mantra of “the customer is always right” has an added caveat in which motivation of a critical […]

Top Stories

Set it & Forget it? When to Schedule Social Media Posts

March 22, 2022 Jon Sicotte

Engaging an audience online means creating social media content that is timely and informative, but it doesn’t always have to […]

Top Stories

The Best Use for a Portfolio Calendar

March 21, 2022 Jon Sicotte

A handy creation for your brewery’s sales staff to be able to access to use for planning with a beer […]

Brew Review

Why Lone Tree’s Fruit Beer is not Fruit-Forward

March 19, 2022 Jon Sicotte

Subtle and balanced used to be the norm for many craft beers, but heavy-handed fruit flavors can dominate now. That […]

Top Stories

The Lessons Dennis Thies Learned as Green Man Celebrates 25 Years

March 17, 2022 Jon Sicotte

Now owned for nearly half of the company’s existence, Dennis Thies of Green Man Brewery admits he has made blunders […]

Cider Business

Cider Corner: Feedback the Key for Alma in GLINTCAP Win

March 16, 2022 Jon Sicotte

The honor of the trophy was a nice touch, but for Alma Cider‘s Dave Klawer, the reviews and insights were […]

Brewer Mag Q&A

The Steps Ponysaurus is Making to Open Second Location

March 15, 2022 Jon Sicotte

Plans are on track for Ponysaurus Brewing to open a second location as the Durham, North Carolina brewery is working […]

Top Stories

How Bayern Redefines Success in Celebration of 35 Years

March 14, 2022 Jon Sicotte

The definition of growth for a brewery has absolutely changed, explained Bayern Brewing owner Juergen Knoeller. “As recent as 10 […]

Brew Review

How Uhl’s Designs its Year-Round Coffee Stout

March 12, 2022 Jon Sicotte

The philosophy for the use of coffee beans in a beer would be to use as much bean as possible […]

Top Stories

How Sloop is Setting up Diversity Interns for Career Options

March 11, 2022 Jon Sicotte

Called Open Waters, Sloop Brewing’s successful internship program has opened the door to many new individuals that had not had […]

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