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Articles by Jon Sicotte

Top Stories

How to Build a Profitable Brewery Private Events Strategy (Pricing, Staffing, and Setup)

May 18, 2026 Jon Sicotte

Private events can be one of the most profitable revenue streams for a brewery, but only if they’re priced and […]

Brew Review

What Discourse Learned From Chasing — And Winning — a World Beer Cup Gold

May 16, 2026 Jon Sicotte

For many small​ and upstart breweries, competition entries are often built around convenience​, which means sending whatever beer is performing […]

Brewer Mag Q&A

How McDaniel Looks to Streamline Multi-Location Messaging for Goat Patch

May 15, 2026 Jon Sicotte

This is a part of a continuing series of Q&As with members of the brewing community from across the US. […]

Top Stories

Building Community Without Burning Out the Business

May 14, 2026 Jon Sicotte

​As a brewer​y, becoming​ a “part of the community” starts as an instinctive exercise in saying yes. Yes to fundraisers. […]

Cider Business

The Reality of Running a Cider Club: Shipping, Staffing & Subscriber Retention

May 13, 2026 Jon Sicotte

As cideries continue searching for stable revenue streams beyond tasting room traffic, many turn toward club memberships and direct-to-consumer shipping […]

Podcast

BREWER Podcast with Evil Genius/21st Amendment

May 12, 2026 Jon Sicotte

What happens when one of craft beer’s pioneering brands is at risk of disappearing? In this edition of the BREWER […]

Top Stories

Why Smart Breweries Treat Events Like Separate Businesses

May 11, 2026 Jon Sicotte

As breweries continue searching for revenue streams that extend beyond the pint glass, many are finding that the real opportunity […]

Brewer Mag Q&A

Every Saving Is Temporary: What Goulet Says Birdsong Is Fighting the Cost Cycle While Chasing Growth

May 8, 2026 Jon Sicotte

This is a part of a continuing series of Q&As with members of the brewing community from across the US. […]

Top Stories

Why Understanding COGs Is the Real Turning Point for Brewery Leadership

May 7, 2026 Jon Sicotte

The shift from the brew deck into management isn’t usually marked by a single decision. More often, it’s a gradual […]

Cider Business

ACA Leadership Announces Changes to Association’s Structure

May 7, 2026 Jon Sicotte

The American Cider Association is moving into a period of structural and leadership change ahead of next week’s annual cider […]

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