Reuben’s Brews, a family-owned Seattle neighborhood brewery, has added Matt Lutton to its team as marketing manager. In this position, which is new for the brewery, Lutton will lead day-to-day marketing operations in order to let more beer lovers in the Pacific Northwest know about the brewery and its tasty brews. Lutton will apply his experience with leading regional distributors, along with his extensive journalism background, to his new role.
“We want to share our passion, and that passion’s resulting beers, with as many people in our region as possible,” said Adam Robbings, brewmaster, and co-founder of the brewery. “But first, they have to know about us and that’s where Matt comes in. His experience in the industry and skill at getting the word out will help us to reach more beer lovers in Washington and beyond.”
Lutton comes to the brewery from NW Beverages, where he served as a local sales representative for a diverse portfolio of beverages, including Reuben’s Brews, in the greater Seattle area. Prior to this, he enjoyed a decade-long career as a photojournalist and writer, with a focus on travel and field work. An accomplished storyteller, Lutton will now apply these skills to one of his other main interests: craft beer. In addition to his work with the brewery, he volunteers with Wellspring Family Services in Seattle. Lutton studied comparative history at the University of Washington.
Lutton said, “I’m so excited to be able to combine, and continue to grow, my interests in my new role of helping more people learn about Reuben’s Brews’ story and our fantastic beer.”
Be the first to comment