Three Weavers Announces Design Update & New Collaboration Brew

Three Weavers Brewing Company has announced an aesthetic refresh to their lineup of Inglewood-brewed beers including updates to their cans, secondary packaging and logo. Redesigned packaging is now starting to appear across their California-wide distribution footprint. The brand update aligns with the brewery’s five year anniversary, to be celebrated with a tiki-themed bash starting at noon on Saturday, November 16, at Three Weavers’ Inglewood taproom. Partygoers can expect a full day of live bands culminating in an 80’s dance party, food trucks and the release of Little Mahalo IPA, a specialty beer made in collaboration with Device Brewing Company.

Three Weavers’ Brewmaster, Alexandra Nowell, commented on the design update: “We’ve always been proud of the strength of the Three Weavers brand, but as we enter our sixth year, we thought it was appropriate to give our presence an update. Three Weavers has matured over the years and we feel this refresh reflects that sentiment perfectly and elegantly.”

Three Weavers was founded by Lynne Weaver in 2013 and the original logo was inspired by her Japanese-American heritage. The knot design that appears across the brand ties together an image from traditional Japanese gift-wrapping with Weaver’s American last name. The new look retains the original clean lines and modern color palette, updated with a premium design that reflects the brewery’s growth and evolution over the years. The imagery is organic, minimal and sophisticated, and consistent across the brewery’s lineup of exceptional craft beers.

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