Ska Welcomes Autumn With Euphoria Cans

Ska Brewing’s seasonal Euphoria Pale Ale returned to the brewery’s World Headquarters during Ska-BQ, and hits shelves in thirteen states next week. This highly anticipated beer release serves as Durango’s unofficial kickoff into winter.

Euphoria’s big malt backbone meets caramel sweetness and just a touch of chocolate, with epic grapefruit hop aroma and flavor provided by a huge dry hop addition that all comes together to make it a perfect beer for those long lift rides.

Both known as craft creators in their respective industries, Ska Brewing and Venture Snowboards began a partnership about 15 years ago. “Ska takes the same approach in crafting their beer, and we’re both based in the San Juan Mountains, so teaming up seemed like a natural. Euphoria is named after Venture’s powder board – you get the same heady feeling drinking it as you do floating through the deep stuff on a blower powder day,” explains Lisa Branner from Venture.

“Euphoria comes in perfect time for the Broncos season,” says Ska Brewing’s Sales and Marketing Director Kristen Muraro. “We’re officially ready for football now.”

Find Euphoria in 6-packs in all thirteen of Ska’s distribution states through colder months.

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