Brewer: How has growth in the craft beer industry changed the way you do business?
AJS Tap Handles: It has certainly helped fuel our growth and we expanded our facility in 2016 to increase production capacity. AJS also keeps higher quantities of stock handle shapes in inventory for quick delivery of low-cost handles to breweries that are just starting up.
Brewer: What sort of clients do you work with and how do you adapt to their needs?
AJS Tap Handles: We work with breweries, wholesalers, wineries, and other beverage companies. AJS offers various materials and in-house designers to meet the clients’ desire for unique custom products.
Brewer: Do you have a client story to share? Something that you are excited to be a part of their success?
AJS Tap Handles: We are proud to be a long time supplier to many breweries. One such client, New Glarus Brewing, is a successful fellow Wisconsin company. We are pleased to supply them with tap handles, chalkboards, and beer display racks to showcase their products.
Brewer: What are you working on right now that you think is forward-thinking and going to help boost a brewery’s growth and innovation?
AJS Tap Handles: One of the items we are working on is an innovative beer display rack. It is constructed of wood, ships knocked-down (collapsed flat) to save shipping cost, and assembles quickly without tools.
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