On Saturday, August 16th, 2024, the Flour City Brewers Festival, a beloved annual celebration of craft beer in Rochester, will mark its 30th anniversary. In honor of this milestone, the festival has announced that starting in August 2025, the New York State Brewers Association (NYSBA) will take over as the producer of the esteemed event.
The NYSBA is a non-profit organization dedicated to supporting New York’s 500+ craft breweries through advocacy, promotion, and education. With more than a decade of experience producing Craft Brewers Festivals across the state, the NYSBA is renowned for its dedication to delivering authentic craft beer experiences with the highest level of care and professionalism. These festivals not only showcase the rich diversity of New York’s craft beer but also serve as important fundraising events, with proceeds directly supporting the Association’s mission.
Since its inception, the Flour City Brewers Festival has grown to become a key event in Rochester, drawing beer enthusiasts from across the region. Held annually at the iconic Rochester Public Market, the festival features a wide array of craft beers, live music, delicious food from local vendors, and a vibrant community atmosphere. It has become a cornerstone event for the local craft beer community and a highlight of the summer season.
“Rohrbach has proudly hosted Flour City Brewers Fest for 30 years. The craft beer industry has come such a long way in those years. When we first put the festival together at Sonnenburg Gardens in 1994, it was hard to find enough breweries, which is hard to believe today!” said John Urlaub, Owner of Rohrbach Brewing Company. “It’s been our greatest honor to celebrate the people of this industry, locally and across the state, each year. The NYSBA knows two things well: NYS craft beer is a special thing, and pulling off a festival like this is no small feat. We couldn’t think of a better partner to pass the torch to on this event and Rohrbach looks forward to participating in the fest for years to come!”
“The Flour City Brewers Fest is the longest running festival in the state with a rich tradition of celebrating New York State craft beer and giving back to the community and industry through charitable contributions. The New York State Brewers Association intends to continue that tradition and couldn’t be more excited to take over one of the best craft beer festivals in the state starting in 2025.” Paul Leone, Executive Director, New York State Brewers Association
“The NYSBA is committed to providing an unparalleled craft beer experience and looks forward to continuing the tradition of excellence established by the Flour City Brewers Festival.” said Emily Forrester, NYSBA Membership & Events Manager. “We invite everyone to join us this year in celebrating three decades of craft beer in Rochester and to look forward to exciting new developments in 2025.”
Tickets to this year’s event can be purchased at www.FlourCityBrewersFest.com. General admission tickets are priced at $55, and due to high demand, VIP tickets have already sold out.
A full list of participating breweries and more information can be found here.
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