Champion Teams with Waterboys Initative for IPA

Champion Brewing Company announced the release of Waterboys IPA, the beer brewed with Chris Long, Charlottesville, Virginia native and retired NFL superstar. Waterboys (63 IBU, 6.1% ABV) is an American IPA, heavily dry-hopped with Simcoe, Summit, Huell Melon, and Mosaic for a resinous and citrusy IPA. A portion of the proceeds of all Waterboys IPA sales benefits The Waterboys Initiative of the Chris Long Foundation.

Champion has launched its online store for beer and merchandise in time for the Waterboys IPA launch, enabling the Virginia-based craft brewery to expand its distribution to the entire United States via shipping, in addition to its retail distribution in ten markets. The online store can be found here and Waterboys IPA will be available everywhere Champion is distributed.

Champion Brewing Company owner Hunter Smith said, “It was so much fun to dream up and brew this beer with Chris. We are glad to be able to continue to support his charitable efforts while bringing a great new IPA to the national market.”

The Waterboys Initiative unites professional athletes from across the NFL and NBA with fans to raise money and awareness to provide clean, accessible drinking water to rural communities in East Africa. Champion Brewing Company has raised several thousand dollars to benefit Waterboys through sales of Waterboys beer in the taproom.

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