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Top Stories

Cider Business

Cider Corner: Is it Time to Look at Expansions?

June 3, 2020 Jon Sicotte

There are three things on the mind of Jon Moore and the Broad Street Cider team right now. “[It’s] cost, […]

Top Stories

Do Quality Checks & Education Connect with Consumers?

June 2, 2020 Jon Sicotte

Bret Kollmann Baker​ believes that ​​transparency ​in a brewery’s quality practices ​won​’​t necessarily ​attract customers, but it will help retain […]

Top Stories

Why Adjusting Off-Prem Sales Strategies Have Helped Short’s

June 1, 2020 Jon Sicotte

It’s been a much different world for beer sales since March when much of the US began lockdown procedures with […]

Top Stories

Altering Sales Strategies for New Releases

May 28, 2020 Callie Miller

For spouses Jenn and Dan Peterson and their brewery, Ferment Brewing Company out of Hood River, Oregon, one part of […]

Cider Business

Cider Summit Portland celebrates 10th annual event with Festival To-Go Tasting Kit

May 28, 2020 Cider Summit Portland

Cider Summit Portland, a popular artisanal hard cider tasting festival, was scheduled to celebrate its 10th annual event this June […]

Top Stories

Tips on Solid Marketing Strategies vs. Gimmicks

May 28, 2020 Jon Sicotte

Be it a beer name or a promotional rollout, making sure that your brand is showcased in a positive light […]

Cider Business

Cider Corner: ​Adapting ​to New Sales Strategies

May 27, 2020 Jon Sicotte

In early March, Ben Wenk started to think about new shipping options. The owner of Ploughman Cider relied heavily — […]

Top Stories

Cover Story Notebook: Hi-Wire’s Rebranding Effort

May 26, 2020 Jon Sicotte

Be on the lookout for the May/June 2020 print edition of Brewer Magazine, now heading to your mailbox. In the […]

Brewer Mag Q&A

Brewer Magazine Q&A: Erin Grey Kemplin, Ecliptic Brewing

May 23, 2020 Jon Sicotte

This is a part of a continuing series of Q&As with members of the brewing community from across the U.S. […]

Top Stories

Fundamentals Notebook:​ ​Keys to Safety in the Brewhouse

May 22, 2020 Jon Sicotte

In the upcoming May/June issue of Brewer we explore what some breweries do in creating SOPs. Of course, the pandemic […]

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