Boutique beer breweries staging crafty supermarket shelf takeover

As if to confirm the rampant success of the country’s booming boutique brewing scene, reports coming out of supermarkets and liquor chains say craft beer is occupying an increasing amount of shelf space.

Foodstuffs, which owns New World, says it has seen steady growth at stores, with craft beer representing just over 13 per cent of total beer sales over the last 12 months, up from 9 per cent two years ago.

At Countdown, craft beer now accounts for about 10 per cent of its total beer sales, and that figure is growing.

Source: BusinessDay.com