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Articles by Jon Sicotte

Cider Business

CiderCon26 Recap: American Cider Association Outlines Priorities Amid Modest Growth & Industry Pressure

February 11, 2026 Jon Sicotte

Leaders of the American Cider Association opened CiderCon 2026 last week in Providence, Rhode Island by pointing to modest category […]

Podcast

Brewer Mag Podcast with Swiftwater

February 10, 2026 Jon Sicotte

Celebrating more than a decade at this time can be quite the achievement for any small business, especially with the […]

Top Stories

How Integrated POS Systems Help Balance Taproom and Delivery Sales

February 9, 2026 Jon Sicotte

Online ordering opportunities for consumers with delivery are no longer just side projects for brewpubs. For some operators, they have […]

Brewer Mag Q&A

From Party Planning to SEO: How Steinbach Structures Insight’s Year-Round Marketing Strategies

February 6, 2026 Jon Sicotte

This is a part of a continuing series of Q&As with members of the brewing community from across the US. […]

Top Stories

What These Marketing Directors Learned From Their Biggest Brewery Branding Risks

February 5, 2026 Jon Sicotte

For breweries with established followings, branding changes can feel less like marketing decisions and more like calculated leaps of faith. […]

Cider Business

​What Oborne Says Finnriver ​Does to Build a Profitable Cidery by Designing Business Around Place

February 4, 2026 Jon Sicotte

This is a part of a monthly series of Q&As with members of the cider community from across the U.S. […]

Podcast

Brewer Mag Podcast with Ohio Craft Brewers Association

February 3, 2026 Jon Sicotte

Most state beer competitions don’t happen by accident … they’re built intentionally, often by people who have already seen what […]

Top Stories

Why Lagers Won’t Save Your Brewery, But it Might Save Your Brand

February 2, 2026 Jon Sicotte

As ​the craft beer ​industry matures, many companies ​have rediscovered the power of Lagers​. It’s not used as a novelty, […]

Brew Review

​Inside 10 Barrel’s HopBurst Strategy ​& the Business Case for All Ways Down

January 31, 2026 Jon Sicotte

10 Barrel Brewing has spent the past few years refining how it talks about hops, not just in the glass […]

Brewer Mag Q&A

How Smith Looks to Hold the Line on Vision While Pivoting the Portfolio at Twin Oast

January 30, 2026 Jon Sicotte

This is a part of a continuing series of Q&As with members of the brewing community from across the US. […]

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