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Articles by Jon Sicotte

Current Issue

Marketing & PR: In-House vs. Outsourcing

April 7, 2019 Jon Sicotte

Investing in who markets your brand is a personal choice that can be dictated by dollars. For the most part, […]

Brewer Mag Q&A

Brewer Magazine Q&A: Tyler Downey, New Realm Brewing

April 6, 2019 Jon Sicotte

This is a part of a continuing series of Q&As with members of the brewing community from across the U.S. […]

Top Stories

Digging Into New Market Expansion

April 5, 2019 Jon Sicotte

​Looking to capitalize on its SPF 50/50 Radler brands, moving into a region with lots of visitors was on the […]

Top Stories

Choosing & ​Catering Your Taps For a Beer Fest

April 4, 2019 Jon Sicotte

It seems every weekend you can ship your beer off to a local, regional or national beer festival. Having some […]

Cider Business

Cider Corner: Being Different, Competitive in Your Market

April 3, 2019 Jon Sicotte

Being unique as a cidery when compared to the craft beverage world is pretty unique as it is. But competition […]

Top Stories

Can Your Tap Handles Sell Your Beer?

April 2, 2019 Jon Sicotte

For Stephen ​Demczuk at RavenBeer, it all started when a tavern in the Fells Point section of Baltimore called The […]

Top Stories

Cover Story Notebook: Digging Into the Sour Market

April 1, 2019 Jon Sicotte

In a ongoing series, Brewer will take a small note from interviews of some of the cover stories it has […]

Brewer Mag Q&A

Brewer Magazine Q&A: Kelly Montgomery, Brink Brewing

March 30, 2019 Jon Sicotte

This is a part of a continuing series of Q&As with members of the brewing community from across the U.S. […]

Taproom Resource

Training Tips for New Taproom Hires

March 29, 2019 Jon Sicotte

Now with three taprooms in its hometown of Albuquerque, New Mexico, Marble Brewery has three front of houses that Barbie […]

Top Stories

Creating a Concise Survey for Consumers

March 28, 2019 Jon Sicotte

The thought process of what to make as a seasonal in 2020 is already underway for Deschutes Brewery. Veronica Vega, […]

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