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Articles by Jon Sicotte

Top Stories

How These Tools Are Elevating a Brewery’s Precision

April 3, 2025 Jon Sicotte

When precision and efficiency are essential, many breweries are turning to innovative tools to enhance quality control and consistency.  One […]

Cider Business

Why Email Marketing (Not Social Media) Is the Secret to Your Cidery’s Success

April 2, 2025 Jon Sicotte

Building a successful cider brand requires more than just crafting a high-quality product. It starts with forming genuine relationships with […]

Top Stories

Understand & Serve Your Customers Better With the ‘Platinum Rule’

March 31, 2025 Jon Sicotte

When it comes to sales in your taproom, applying the Platinum Rule — treating customers the way they want to […]

Cover Story

Brewing a Lifestyle Brand: Andy Langlois & David Manson’s Strategic Approach to Organic Growth for Blackrocks

March 29, 2025 Jon Sicotte

Being a cornerstone of its community while creating the chance to be a destination that embodies the laid-back lifestyle of […]

Brewer Mag Q&A

This Move for Triple Crossing Excites Jackson for 2025 Growth

March 28, 2025 Jon Sicotte

This is a part of a continuing​ series of Q&As with members of the brewing community from across the​ US. […]

Cider Business

How This Small Cidery is Setting a Standard for Hiring & Employee Retention

March 26, 2025 Jon Sicotte

Watson Wheeler Cider is founded by four equal partners who share responsibilities in nearly every aspect of the business. With […]

Podcast

Brewer Mag Podcast with Batch Brewing

March 25, 2025 Jon Sicotte

With shifting consumer habits, breweries are exploring new ways to expand their brands beyond traditional beer. Dertoit’s Batch Brewing, is […]

Top Stories

Creating a Welcoming Brewpub Atmosphere

March 24, 2025 Jon Sicotte

Creating a warm and inviting atmosphere at a brewpub is more than just good hospitality — it’s a crucial component […]

Top Stories

​A Chef ​or a ​Kitchen Consultant​? What Can Work for Your Brewpub

March 22, 2025 Jon Sicotte

When launching or refining your brewpub’s food program, you must decide whether to hire a full-time chef, bring in a […]

Brewer Mag Q&A

How Fretboard’s Moreland Looks to Balance Business Savvy with Brand Experience

March 21, 2025 Jon Sicotte

This is a part of a continuing​ series of Q&As with members of the brewing community from across the​ US. […]

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