Hannah Ison, Executive Director of Brewers of PA and the Director of Brewing Ops at ZeroDay Brewing Co., discusses on the launch of PA Brews, Pennsylvania’s new statewide craft beer branding introduced during the 2026 Craft Brewers Conference, and how the initiative is designed to strengthen the visibility of independent breweries across the Commonwealth through unified marketing and tourism promotion. Ison also shares how balancing leadership at Brewers of Pennsylvania while managing brewery operations at ZeroDay gives her a unique perspective on advocacy. From production scheduling and quality systems to legislative priorities and member engagement, she explains how staying active inside a brewery helps inform the decisions she makes on behalf of breweries across the state.


