SweetWater Announces New Collaboration with Salt Life: Livin’ Salty  

Courtesy SweetWater Brewing Company

SweetWater Brewing Company (“SweetWater Brewing” or “SweetWater”), the ninth largest  craft brewer in the U.S. and a subsidiary of Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY), today announced the  release of Livin’ Salty, a sun-soaked salt and lime lager in collaboration with iconic fish, dive and surf lifestyle brand, Salt Life.  

“An easy-drinking, refreshing brew is what beer enthusiasts are reaching for right now, and the real limes and salt featured in Livin’ Salty make it the ultimate brew for the summer,” said Evan Woolard, Senior Brand Manager for SweetWater Brewing. “SweetWater’s roots lie in the outdoors and Salt Life’s embodiment of adventure, relaxation and outdoor living made them the perfect partner to bring this lager to life.”  

Built for days that drift between shoreline chill and sea-sparked spontaneity, Livin’ Salty is a crisp, light, 5% ABV brew made for easy drinking. It features Hallertau Mittlefruh and Crystal hops, alongside real limes and salt to create the  ultimate refreshment for those by the water, and those dreaming of it.  

“Salt Life is more than a brand – it’s a lifestyle focused on water, community and, above all, authenticity,” said Ryan Sainsott, Senior Vice President of Salt Life. “Livin’ Salty is the perfect companion for fun seekers, especially on the sand and in the saltwater, and we couldn’t have picked a better parter to bring the brew to Salt Life and SweetWater Brewing fans, no matter if it’s in our Food Shacks, in stores or in the SweetWater taproom.”  

Livin’ Salty will be available in 6-packs, 15-packs and on tap at the SweetWater Brewing Company Taproom in Atlanta, Salt Life Food Shacks and nationwide. For more information and to find Livin’ Salty near you, please visit www.sweetwaterbrew.com.