Perrin Brewing Company announces the release of Turtle in a Palm Tree, a 10.0% ABV Russian Imperial Stout with chocolate, caramel and coconut. Turtle in a Palm Tree will be available To Go at the Perrin Pub, in 32 oz. Crowlers and 4-packs of 16 oz. cans, starting January 7.
The style, ingredients and name of Turtle in a Palm Tree were determined by the public as part of the brewery’s Interactive Brew 2.0 Program – an online vote that encouraged beer lovers to weigh in on the specifics of this new release.
Local beer lover Don from West Michigan, submitted the winning name as part of the naming contest. Don worked with Perrin’s marketing team to design the label, taking inspiration from a pair of custom cornhole boards, and his annual holiday light display. The result is a quirky can featuring a friendly reptile relaxing against a colorful sunset background.
“This is such a fun idea – not only developing a new beer, but making it an interactive community event. I am happy to have won the naming competition against some other really wonderful and creative suggestions,” said Don. “They did a great job helping me bring my ideas and personality into the label.”
Turtle in a Palm Tree flies high with robust malts, dessert-y flavors and a hint of tropical flair to brighten your day in the middle of winter.
Be the first to comment