Just when you thought it was safe to go back in the water, Narragansett Beer is back to make waves all summer long in honor of the 50th anniversary of Jaws, the blockbuster that made us all think twice before skinny dipping and helped launch ‘Gansett into pop culture stardom.
Yes, it’s all about that scene – Captain Quint (played by the legendary Robert Shaw), a boat, a beast, and a cold can of ‘Gansett lager getting absolutely crushed on screen. It’s been five decades since that iconic moment hit the big screen on June 20th, 1975, and to celebrate, we’re going full shark mode: retro cans, throwback vibes, legendary collaborations, and enough nostalgia to sink the Orca.
‘Gansett is bringing back the limited-edition 1975 throwback cans – the same design that starred in Jaws – because classics never go out of style. But fear not, the liquid inside is still the award-winning Lager fans know and love. The return comes at the perfect moment: 2025 marks 135 years since Narragansett was first brewed in 1890 and 20 years since its revival in 2005. Since then, ‘Gansett has snagged the #1 spot for domestic premium lagers on BeerAdvocate and cracked the Brewers Association’s Top 20 American Craft Breweries of 2024. Not bad for the old guard, huh?
“Narragansett’s cameo in Jaws isn’t just a cool trivia fact – it’s a badge of honor,” says Mark Hellendrung, CEO of Narragansett Beer and fellow fan of fins, films, and crisp, cold lager. “That can-crushing moment connected us with generations of movie lovers and beer drinkers. Fifty years later, we’re still proud to be part of the legacy of a film that changed cinema – and summer – forever. This celebration is our way of saying thanks. So, let’s crush some cans, swap some stories, and party like it’s 1975!”
Since first bringing the retro can back in 2012, ‘Gansett has stayed true to its cinematic roots –hosting screenings, popping up at community events, and keeping the spirit of summer and great beer alive and well. So, grab a retro can, cue that ominous music, and toast with ‘Gansett to 50 years of sharks, cinema, and the best damn lager in New England.
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