Craft ‘Ohana Adds Tokos as VP of Marketing

Craft ‘Ohana is pleased to announce the addition of Trent Tokos, former VP of Sales and Marketing at Montana Craft Malt, as VP of Marketing effective January 16, 2023. Trent will oversee the marketing strategy for Craft ‘Ohana’s portfolio of brands, including Maui Brewing Co., Modern Times Beer + Coffee, Maui Hard Seltzer, and Kupu Spirits.

“We are happy to welcome Trent to our Craft ‘Ohana as the Vice President of Marketing,” said Chris McJunkin, Chief Commercial Officer. “Trent brings to our team a wealth of experience in brand and field marketing across multiple breweries, along with his years in sales management that will help the Craft ‘Ohana family of brands with activations at wholesale and retail across our portfolio. Trent joins a talented Craft ‘Ohana marketing team and will be tasked with building out the remainder of the marketing department to extend our brand awareness and connection with our fans.”

As VP of Sales and Marketing at Montana Craft Malt, Trent was an integral part of growing the company to one of the largest craft malt brands in the United States. Trent previously spent 17 years at Craft Brew Alliance in brand and field marketing management, along with leadership roles in sales, where he worked directly on Widmer Brothers, Redhook, Wynwood Brewing, Goose Island, and Kona Brewing Company brands. Prior to CBA, Trent worked in marketing for Anheuser-Busch and sports marketing for Adidas.   

“I am so excited for the opportunity to work with a great group of people on an outstanding family of beverage brands,” said Tokos. “I look forward to building on the success of these award-winning coffee, beer, seltzer, and spirits brands.”

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