PGA Southwest Section & PHX Beer Partner to Launch Long Drive Lager

Courtesy PHX Beer Co.

A refreshing new collaboration is teeing off just in time for peak golf season. The Southwest PGA and PHX Beer Co. are proud to introduce Long Drive Lager, a clean, balanced, and highly drinkable beer crafted to celebrate Arizona’s year-round golf culture.

Designed for sunny rounds, smooth swings, and post-tee storytelling, Long Drive Lager features light malt notes paired with a smooth hop finish. The result is an easygoing, refreshing lager that feels right at home from the first tee to the 18th green and everywhere in between.

Long Drive Lager supports Arizona’s vibrant golf lifestyle with a beer that’s refreshing and built for long afternoons under blue skies. With a crisp profile and approachable character, it’s made to complement the rhythm of the round, whether that means a celebratory sip after a birdie putt or a laid-back moment between shots. The beer reflects the shared connection between the game and the community that surrounds it.

“This partnership brings together two pillars of Arizona culture, great golf and great beer,” said Steve Robbins, President & CEO of Zonafide Beverages. “Long Drive Lager captures the spirit of the game in a way that’s approachable, and authentically local. It’s more than a beer, it’s an extension of the shared experiences that make time on the course so memorable.”

By combining the heritage and leadership of the Southwest PGA with PHX Beer Co.’s commitment to brewing quality, the collaboration delivers a product designed to resonate with golfers of all levels, from weekend enthusiasts to seasoned players. Long Drive Lager isn’t about chasing perfection, it’s about enjoying the moment, embracing the camaraderie, and making the most of every round.

“We’re excited to partner with Zonafide Beverages to introduce Long Drive Lager,” said Bernie Eaton, Executive Director of the Southwest PGA. “This collaboration is a natural alignment, as both organizations are deeply rooted in the Arizona community and committed to delivering a premium experience. The partnership reflects our dedication to creating memorable moments for our members, partners and the broader golf community. Long Drive Lager will be a great addition to facilities across our Section, and we look forward to sharing it throughout the Southwest PGA.”

Whether enjoyed on the course, in the clubhouse, or back at home reliving the round, Long Drive Lager keeps things light and easy, a fitting companion for Arizona’s endless sunshine and the stories that follow every swing.

Long Drive Lager will be available at select golf courses, clubhouses, and retail locations throughout Arizona.