Congruity HR, a leading workforce solution provider delivering comprehensive human resources, payroll, benefits and compliance solutions, announced a new strategic partnership with the North Carolina Craft Brewers Guild (NCCBG). The partnership is designed to help independent breweries streamline administrative operations, enhance employee benefits and strengthen compliance, while providing a fee-share benefit that directly supports the Guild’s mission.
Through this partnership, NCCBG members will gain access to Congruity HR’s full suite of workforce solutions, allowing brewery owners and operators to reduce administrative burdens and focus on brewing, innovation and business growth. As a North Carolina-headquartered company, Congruity HR is uniquely positioned to provide local support, offering scalable solutions that meet the needs of the Guild, whether they produce 500 barrels or 50,000 barrels.
Key benefits of the partnership include streamlined HR and payroll administration and access to Fortune 500–level benefits plans to help attract and retain key employees and enhanced risk mitigation through improved compliance practices related to employment regulations and payroll tax obligations. Participating breweries will also benefit from comprehensive workers’ compensation programs designed to address the unique needs of manufacturing and production-based environments.
“Craft breweries are entrepreneurial by nature, but many owners find themselves spending too much time managing HR functions instead of growing their business,” said Bruce Dennis, Senior Vice President, Workforce Solutions for Congruity HR. “This partnership allows Guild members to offload critical administrative functions, reduce risk and offer competitive benefits that help retain top talent.”
The partnership aligns with the Guild’s ongoing efforts to provide meaningful resources and strategic value to its members across the state’s vibrant craft brewing industry.
“Our mission is to help North Carolina’s craft breweries thrive, and that means supporting them beyond the brewing process,” said Lisa Parker, Executive Director of the North Carolina Craft Brewers Guild. “Congruity HR brings proven expertise and scalable solutions that will help our members build stronger teams, stay compliant and focus on long-term growth. The fee-share component also allows us to reinvest directly into advocacy and programming for our members.”
This collaboration reflects Congruity HR’s continued commitment to partnering with industry associations to deliver tailored workforce solutions that drive operational efficiency and sustainable growth.


