Dogfish Head announced that it will began hitting shelves and taps across the entire state of Alabama this week.
The Delaware craft brewer partnered with Gulf Distributing, Supreme Beverage Company and Premium Beverage to distribute Dogfish Head’s full portfolio of goodness throughout the Yellowhammer State. Additionally, the brewery announced it will expand into at least two new states in the coming year, bringing Dogfish Head’s total beer market availability to 35 states and Washington D.C.
In 2016, Dogfish strategized to establish the optimal groundwork for a successful, forward-looking expansion plan to Alabama and beyond. It tripled the size of the sales team to assist in managing the growing chain business and to further support its current distribution partners. Dogfish also redesigned all beer packaging and artwork, and recently introduced cans to their portfolio of craft brews.
“We’re thrilled about launching into Alabama in 2017,” said Dogfish Head CEO and founder, Sam Calagione. “The craft beer scene is taking off in the southeast and there are a ton of beer lovers throughout the state. We have our new canning line pumping out beer and enough brewing capacity to ensure we can keep retailers well stocked with our off-centered, well-differentiated family of beers and are ecstatic that Dogfish Head fans hailing from Alabama can finally enjoy their favorite brews in their home state.”
Dogfish fans in the Heart of Dixie can expect to enjoy a full line-up of iconic, fan-favorite brews, including 90 Minute IPA, Namaste White, Indian Brown, 60 Minute IPA, SeaQuench Ale, Flesh & Blood IPA, Palo Santo Marron, Burton Baton, Midas Touch, and seasonal releases. Limited quantities of specialty beers and occasional rarities will also be available throughout the year.
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