All posts tagged "rebranding"
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Why You Should Take a Step Back & Let Go in Rebrand Effort
Although it’s not rocket science, it does require you as a brewery owner or marketing/designer to sometimes step back and compartmentalize your own personal tastes...
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How Maturity, New Voice Prompted Neshaminy Creek to New Look
There are a lot more people that make up Neshaminy Creek than there were when the Philadelphia-area brewery began and Kyle Park, the brewery’s Director...
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These 3 Key Points Set the Tone for Peace Tree’s Brand Refresh
Iowa’s Peace Tree Brewing started thinking about a brand refresh about three years ago and had originally planned to launch it during the company’s 10th...
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Why Canning Minimums Sped Up Telluride’s Rebrand Efforts
As a smaller facility — around 7,500 barrels produced annually — trashing printed cans wasn’t an option for Telluride Brewing when it came to planning...
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How Park City Has Refreshed Entire Company
In name alone, Park City isn’t a new brewery to area Utah consumers. Launched initially as Park City Brewery in 2015, that incarnation closed its...
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Focused on its Name, NC’s Mother Earth Touts Sustainability in Rebranding
Being “local” wasn’t good enough to generate sales for North Carolina’s Mother Earth Brewing anymore. When the Kinston, NC-based facility opened in 2009, having cans...
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Why a Brand Refresh Came at the Right Time for Baxter Brewing
Baxter Brewing kicked off 2020 with what Communications Manager Tony Grassi called a ‘historic’ rebrand effort. The Lewiston, Maine brewery focused on putting the brand’s...
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New Holland Reveals New Branding
New Holland Brewing Company has proudly reintroduced itself to supporters with branding that recaptures the spirit of their vision. The rebrand concentrates on offering something...
